**Account-Based Marketing Coordinator (Hybrid)**

 

*Exciting Opportunity in a Dynamic Start-up Environment*  

**Company Overview**  

Are you a driven marketing professional ready to dive into the exciting world of account-based marketing (ABM)? We are looking for a talented **Marketing Coordinator** to join our team. This hybrid role offers the opportunity to work with international clients, primarily based in the **US** and **UK**, providing exposure to the **start-up ecosystem** and global marketing strategies. If you are passionate about marketing, eager to grow, and excited to work in a fast-paced environment, this role is perfect for you!

**Job Description**  

As a **Marketing Coordinator**, your primary focus will be on **Account-Based Marketing (ABM)** and **lead generation**. You will be responsible for developing and executing tailored marketing strategies, nurturing prospects, and managing key accounts. The successful candidate will work closely with internal teams and clients to drive engagement and deliver results.  

**Key Responsibilities**  

- **Account-Based Marketing (ABM)**: Drive targeted marketing campaigns for specific accounts to build long-term relationships and create value for clients.  

- **Lead Generation**: Prospect, generate, and qualify leads through effective research and outreach strategies.  

- **Marketing Coordination**: Organize and manage marketing activities, ensuring all campaigns are executed smoothly.  

- **Client Engagement**: Build and nurture relationships with clients, offering tailored solutions to their needs.  

- **Market Research**: Conduct research to understand market trends, customer needs, and competitor activities.  

- **Sales Development**: Assist in outbound sales and client development initiatives to convert prospects into long-term customers.  

**Required Skills & Experience**  

- **Marketing Background**: Strong experience in **account management**, **sales development**, or **customer service**.  

- **Lead Generation**: Proven track record of generating leads and building relationships online.  

- **Research Tools**: Experience using **prospecting** and **market research tools** to gather insights and target the right clients.  

- **Communication Skills**: Strong written and verbal communication skills to engage with clients and internal teams effectively.  

**Education**  

- Bachelor’s degree in **Business**, **Marketing**, or a related field.  

**Salary**  

- Competitive, to be discussed during the interview process.  

**Why Join Us?**  

- Exposure to international markets and **global clients**.  

- A dynamic start-up environment where you can grow your skills.  

- Work closely with a talented and passionate team.  

**How to Apply**  

If you are ready to take the next step in your marketing career and join a growing company in a **hybrid role**, apply today! Please submit your application via the **Gradlinc platform** at: [Gradlinc Application](https://gradlinc.co.za/graduates/).

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